Our Studio
We believe good design should feel effortless and communicate with intention, hold meaning over time, and support real growth and not just look good in the moment.
Hi, we are Alvaro and Annika. The founders of Klee. We work closely across strategy, design, and direction, brought together by a shared taste for modern, editorial design. Álvaro leads visual design and execution: identity systems, digital experience, and craft. Annika leads brand strategy, creative direction, and client collaboration, shaping the vision and structure behind each project.
Klee started in Amsterdam, but design has always been the constant for both of us, long before that. In our own ways, we were always the people who noticed the layout, the typography, the texture of the packaging everyone else walked past.
What kept us going is a belief that's still underestimated: branding is not decoration on top of a business, it's what decides whether that business grows. As Steve Forbes put it, "Your brand is the single most important investment you can make in your business." We built Klee around that, working closely with the people behind a business rather than handing over a folder of files.
Today, we stay small and hands-on with every project we take on, choosing depth over headcount, and craft over volume.
